Meet Our Founder


Lindsay Noll, MBA

I love working with entrepreneurial, fast-paced, mission-driven companies with good people.  I report to people who have opinions about what is important and are willing to hold others accountable. I have lots of fun at work -- I bring the fun!

I believe in using data to make decisions, being creative when it comes to solving problems, trying new things, and relentlessly striving to improve processes. People are important, and they're happy to do what's asked of them if they know the goal and expectations. 

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Our Office —
649 Massachusetts Ave, Suite 6
Cambridge, MA 02139


Meet Our Senior Bookkeeper


Ava Vatsky

Ava came to bookkeeping after 10+ years in the food industry, during which time she realized that she was way more interested in learning how much it *cost* to make and sell food rather than actually make and sell the food itself (Fortunately, she still loves eating).

Upon exchanging her apron for a ledger, Ava discovered that she loves accounting and bookkeeping, continuing a pattern of gravitating towards subjects that are not exactly the most popular (case in point: her college major was Ancient Greek & Latin).

A former business owner, Ava values coupling her entrepreneurial background with her love of bookkeeping to help our clients. When not obsessing over debits and credits, you'll find Ava exploring the great outdoors, curled up with a book, or enjoying a meal with family and friends.